The cover of your hardcover books, the face of your hardcover books
May 24,2017 SESE
Hardcover books’ cover designs are very different a decade ago when the appearance of e-readers seemed to flummox a publishing industry reeling from the financial crisis and Amazon’s rampant colonization of the market. Publishers responded to the threat of digitization by making physical books that were as grey and forgettable as eBooks. It was an era of Photoshop covers, the publishers’ lack of confidence manifest in the taunt of projects they were producing.
However, sales of e-readers and eBooks have slowed and hardcover book sales have surged from 2014. At the same time, publishers\' production values have soared and bookshops have begun to try to print hardcover books with covers of jewel-like beauty, often with gorgeously textured pages. As the great American cover designer Peter Mendelsund put it to me, hardcover books have “more cloth, more foil, more embossing, page staining, sewn bindings, deckled edges.” Some designers provide 5-8 different book cover designs before finalizing, investing in Facebook to select the most popular one.
Also publishers realized that consumers needed a reason to go to bookshops. And that was to buy proper books with decent paper and decent designs. Covers are enigmatic, non substituted things, often as much a work of creative inspiration as the books themselves. Sometimes, a brilliant, unexpected cover can provide the publishing house with exactly the right way to conceive of a book.
Absolutely, the cover likes the face of your books. How to design your hardcover books more attractive is the very important question. It is also very important to let your printers bring your design to final real color, binding your book with top quality, which will help a lot to your hardcover books’ selling.
302, No. 8,
12 Street,Donghui yuan,
Shiqiao, Dexing Road, Panyu District,
Website @ www.book-printing-factory.com/
Follow us on LinkedIn @SeSe Printing